Supply chain evolution in a crisis: Case studies from Russia
Russia, the “R” in the BRIC group of major emerging economies, has long been an important growth market for global firms. With a population of 148 million, per-capita gross domestic product (GDP) of US $15,500 in 2013, and a long-term economic growth rate of more than 5 percent per annum, it is easy to see why the Russian market is, in the words of consultancy A.T. Kearney, “too big and important for retailers to ignore.”1. Læs mere her.
